How we create value in complex urban projectsPOLIS Urban works across four interconnected focus areas.
Each of them addresses a specific risk and unlocks a concrete opportunity for urban investments in Africa.
1. Community EngagementManaging social dynamics as an investment factorUrban projects often fail not because of financing or design —
but because social dynamics are underestimated.
We help investors and developers understand and manage:
- local communities and informal actors;
- expectations, tensions and red lines;
- potential sources of resistance or support;
- how projects are perceived on the ground.
Our work transforms community engagement from a compliance exercise into a strategic tool.
What this unlocks- reduced delays and conflicts;
- stronger project legitimacy;
- smoother implementation;
- long-term social license to operate.
Where it applies- housing and mixed-use developments;
- large-scale regeneration projects;
- infrastructure and transport projects;
- private developments in sensitive contexts.
2. Research & AnalyticsMaking decisions based on real behaviour — not assumptionsMany investment decisions are made on incomplete or misleading information.
We provide analytical support that helps clients understand:
- who will actually use the project;
- how people move, spend time and money;
- which functions will perform and which will not;
- how formal and informal economies interact.
Our research combines quantitative data, field insights and behavioural analysis — always with a clear link to decision-making.
What this unlocks- validated demand before capital is committed;
- better functional mix and positioning;
- fewer strategic blind spots;
- higher confidence in key assumptions.
Where it applies- early-stage project evaluation;
- concept development and repositioning;
- investment due diligence;
- portfolio optimisation.
3. Creative Economy DevelopmentTurning culture and entrepreneurship into a growth engineCreative and cultural activities are often treated as "soft" additions to urban projects.
In reality, they can become powerful economic drivers — especially in African cities with young populations and strong informal economies.
We help design and activate:
- creative clusters and mixed-use environments;
- local entrepreneurship ecosystems;
- spaces that support SMEs and self-employment;
- 24/7 urban economies with stable cash flow.
What this unlocks- job creation without heavy infrastructure;
- constant daily activity and footfall;
- stronger place identity and attractiveness;
- increased real estate value over time.
Where it applies- urban regeneration areas;
- mixed-use developments;
- cultural and innovation districts;
- underutilised assets and buildings.
4. Mobility & AccessibilityExpanding real demand through better accessAccessibility is one of the strongest — and most underestimated — drivers of urban value.
Projects that are difficult to reach, unsafe or poorly connected underperform, regardless of design quality.
We support decisions related to:
- everyday mobility patterns;
- transport behaviour and user groups;
- conflicts between different modes of movement;
- integration of mobility and development.
What this unlocks- expanded catchment areas;
- higher visitation and utilisation;
- improved user experience;
- reduced social and operational risks.
Where it applies- large-scale developments;
- commercial and mixed-use projects;
- transport-oriented development;
- urban infrastructure investments.
How the focus areas work togetherThese four focus areas are not isolated services.
They form an integrated framework that helps urban projects:
- reduce uncertainty;
- unlock hidden value;
- perform better over time;
- remain resilient in complex environments.
CTALet’s explore how this applies to your project.We tailor our work to the specific context, risks and ambitions of each client.